Evaluation

A2 advanced portfolio evaluation

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Storyboard

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Magazine advert

Magazine Advert Research

Here are a few examples of adverts for Album releases:




This advert for You Me At Six i found really reflected the band as i know the music. The rough worn down look on the font and the picture show their edgy side in the bands personality, it features i picture of the CD cover and the colour scheme only uses 3 colours.


This Eliza Doolittle poster interested me as i find it is challanging the conventions of a normal poster, it is not very common to feature reviews on adverts for CD's it will normally advertise tour dates or the deatails for how, when and where the CD will be sold. Again she has used a limited colour scheme and is made simple to understand.



I liked this Ellie Goulding advertisment as there is a clear use of intertextuality here as she has designed it like a film poster with the title 3/4 of the way down and the rest of the details are set out like a billing box.



This is the kind of advert i find most effective, the ones who don't have an image of the band/artist on the cover to show how the bands image is not what they are focusing on, it is clearly about the music. The information on it is kept simple giving the names of the artist, album name, songs featured. A release date and sponsor logs along the bottom. Again the colour scheme is kept simple and fits with the image on it.

CD cover

Front, back and spine of the packagingInside covers

CD cover codes and conventions

There are a set of generic conventions for a CD cover which i felt i had to follow to make look as real as any other

Front:

• Simplistic colour scheme and design
• A use of different colours for the band name compared to everything else
• A title that hints the meaning to the audience
• Bold simple fonts for the band name
• Same, or complete opposites for the album name

Back:

• Name of the band and the album at the top
• List of song titles, usually centered
• Barcode
• Record company logo
• Copyright
• Who owns the copyrighted material
• Who the album has been distributed by

Biffy clyro CD cover research

Every Biffy Clyro album and single cover has a flowing trend throughout, they are all built up of drawings, paintings or photographs which show an arty side of the band. None of the images show all the band posing like usual band covers do.

They all reflect what the name of the song or album is about.

For example the single cover for machines shows a mans body stopping at the neck, the character is opening his shirt to show a machine where his chest should be.

The single cover for bubbles is by the sea illustrating the name of the song as we associate water with bubbles.

The God and Satan single cover shows two people, one black and one white. The white person could represent purity, which would link in with the song title, to represent God. The black shadow, could represent Satan.