Wednesday, 6 October 2010

The general conventions for an indie/alternative/rock music video

Mixture of Narrative and performance

Low Key lighting

Variety of close ups

When a video does not have a narrative they are often quite symbolic

The band wears casual clothes

The color of the video changes depending on the lyrics of the song and the tempo of the music it can be bright, dark and sometimes black and white.

Special effects are sometimes used.

Editing is fast paced reflecting the hard, loud and fast music.

Alternative style of video giving a rough and edgy feel to it.

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